We aimed to bring Miele’s vision to distinguish itself in a competitive social media landscape.
Thomas Leung
Client Success Manager
We aimed to bring Miele’s vision to distinguish itself in a competitive social media landscape.
Thomas Leung
Client Success Manager
Delivered year-round promo designs for Miele including 11.11, Christmas, warehouse sales, and typhoon emergency campaigns. 200+ assets created, driving 34% higher online conversions during promotions (2023 Marketing Report).
Delivered year-round promo designs for Miele including 11.11, Christmas, warehouse sales, and typhoon emergency campaigns. 200+ assets created, driving 34% higher online conversions during promotions (2023 Marketing Report).
Creative сhallenges
Balancing luxury aesthetics with promo messaging: Created "Light Prism" system using optical refraction effects to display discounts, boosting CTR by 58% while maintaining 89 NPS.
Creative сhallenges
Balancing luxury aesthetics with promo messaging: Created "Light Prism" system using optical refraction effects to display discounts, boosting CTR by 58% while maintaining 89 NPS.
User experience focus
Emergency response system: Developed "Typhoon Toolkit" with 63 modular elements enabling full campaign rollout within 4 hours. Achieved 41% sales lift during 2023 Typhoon Saola.
User experience focus
Emergency response system: Developed "Typhoon Toolkit" with 63 modular elements enabling full campaign rollout within 4 hours. Achieved 41% sales lift during 2023 Typhoon Saola.
Latest projects
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Shifting Brand Ambassador
Salonpas | World's No. 1 OTC Topical Analgesic Patch Brand
Branding
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Shifting Brand Ambassador
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Web design
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Redefining Fintech Experience
FXTM Global Platform Redesign & Enterprise Design System
Web design
App design
Branding
Redefining Fintech Experience
FXTM Global Platform Redesign & Enterprise Design System
